News & Releases

Stay updated with the latest fragrance releases, industry insights, and exclusive perfume launches. Discover the newest scents, trending olfactory compositions, and brand collaborations in the world of perfumery.


 

Tom Ford Figue Érotique Eau de Parfum – An Olfactory Study of the Fig

Tom Ford Figue Érotique Eau de Parfum – An Olfactory Study of the Fig

Figue Érotique from Tom Ford’s Private Blend collection is a citrus and fruity fragrance that captures the full arc of the fig - from its green exterior to its resinous heart. It opens with the exhilarating freshness of vert de bergamot and fig leaf, creating a vivid, luminous beginning that evokes the first touch of the fruit’s skin. The fragrance then reveals the brand’s exclusive Kadota fig accord - a blend that merges honeyed, salty, and floral tones into a warm, tactile richness. Read more → “Tom Ford Figue Érotique Eau de Parfum – An Olfactory Study of the Fig”
Mugler Alien Pulp Eau de Parfum Fruitée – A Vibrant New Chapter in the Alien Universe

Mugler Alien Pulp Eau de Parfum Fruitée – A Vibrant New Chapter in the Alien Universe

Mugler presents Alien Pulp Eau de Parfum Fruitée, a 2025 creation that extends the boundaries of the iconic Alien collection. This luminous interpretation takes the familiar jasmine-musk DNA and infuses it with bright, fruit-forward energy. The result is a scent that captures the vibrancy of modern femininity while retaining the magnetic aura that defines the Alien universe. Read more → “Mugler Alien Pulp Eau de Parfum Fruitée – A Vibrant New Chapter in the Alien Universe”
Billie Eilish Your Turn II Eau de Parfum – A New Expression of Contrast and Depth

Billie Eilish Your Turn II Eau de Parfum – A New Expression of Contrast and Depth

Billie Eilish Fragrances introduces Your Turn II Eau de Parfum - a 2025 creation that deepens the story begun by the original Your Turn. Presented in a matte black dice-shaped flacon, this edition explores the tension between light and shadow through a woody, fresh composition that unfolds with precision and emotion. It is a fragrance that reflects transformation, balance, and individuality - central themes in Billie Eilish’s artistic world. Read more → “Billie Eilish Your Turn II Eau de Parfum – A New Expression of Contrast and Depth”
Michael Kors Pour Femme Absolu and Pour Homme Absolu – New Intense Expressions of Modern Elegance

Michael Kors Pour Femme Absolu and Pour Homme Absolu – New Intense Expressions of Modern Elegance

EuroItalia presents a new fragrance duo under the Michael Kors brand: Pour Femme Absolu and Pour Homme Absolu. These creations continue the story of the Pour Femme and Pour Homme releases introduced in 2024, offering deeper and more refined interpretations of their originals. Crafted with precision and emotional nuance, both scents celebrate confidence, allure, and the quiet sophistication that defines the Michael Kors aesthetic. Read more → “Michael Kors Pour Femme Absolu and Pour Homme Absolu – New Intense Expressions of Modern Elegance”
Khloé Kardashian Almost Always – A New Expression of Presence and Emotion

Khloé Kardashian Almost Always – A New Expression of Presence and Emotion

Following the success of her debut scent XO Khloé, entrepreneur and global icon Khloé Kardashian presents her second fragrance, Almost Always, created in partnership with Luxe Brands. The fragrance previewed on the Ulta Beauty app on November 3, with its full U.S. rollout on November 5 online and November 9 in stores, followed by its European debut at Douglas later in the month. Read more → “Khloé Kardashian Almost Always – A New Expression of Presence and Emotion”
ReFa Heart Fragrance – A Magical Moment of the Heart

ReFa Heart Fragrance – A Magical Moment of the Heart

The Japanese beauty brand ReFa steps into the world of perfumery with the debut of ReFa Heart Fragrance - a collection inspired by the five beloved colors of the iconic ReFa Heart Brush. Launching officially on December 10, 2025, this series introduces five distinctive scents designed to express emotion, individuality, and beauty through color. The launch includes both the ReFa Heart Fragrance Eau de Parfum (50ml) and the ReFa Heart Hair Fragrance (30ml), available first at ReFa’s Ginza flagship and through the brand’s fan community CLUB AIRA. Read more → “ReFa Heart Fragrance – A Magical Moment of the Heart”
Sarah Jessica Parker Lovely Noir – The Essence of Refined Evening Elegance

Sarah Jessica Parker Lovely Noir – The Essence of Refined Evening Elegance

Lovely Noir Eau de Parfum by Sarah Jessica Parker presents a composed interpretation of femininity through a floral woody structure. Introduced in 2025, this fragrance brings together luminous notes and a quiet depth, creating an atmosphere of evening poise. It is built upon Parker’s established fragrance identity while reflecting a forward approach that values quality, design, and environmental awareness. Read more → “Sarah Jessica Parker Lovely Noir – The Essence of Refined Evening Elegance”
Dior J’ADIOR Solid Perfume – J’adore Eau de Parfum in a Travel-Ready Form

Dior J’ADIOR Solid Perfume – J’adore Eau de Parfum in a Travel-Ready Form

Dior unveils a new chapter in the story of its most beloved fragrance: J’ADIOR Solid Perfume, inspired by the timeless J’adore Eau de Parfum. This innovation translates the grand floral bouquet of the original scent into a luminous, alcohol-free solid perfume stick – a modern accessory for those who carry elegance wherever they go. Read more → “Dior J’ADIOR Solid Perfume – J’adore Eau de Parfum in a Travel-Ready Form”
Snif Launches Notewrks – A New Chapter in Modern Masculine Fragrance

Snif Launches Notewrks – A New Chapter in Modern Masculine Fragrance

Snif, the fragrance label that turned perfume discovery into a playful experience, is entering new territory with Notewrks - a subbrand devoted to modern masculine expression. Launching December 4, 2025, Notewrks introduces a trio of colognes designed for a new generation of scent enthusiasts. Each composition blends bold creativity with accessibility, delivering luxury craftsmanship at an approachable price point. Read more → “Snif Launches Notewrks – A New Chapter in Modern Masculine Fragrance”
Marc Jacobs Daisy Murakami Collection – A Surreal Garden of Color and Scent

Marc Jacobs Daisy Murakami Collection – A Surreal Garden of Color and Scent

In 2025, Marc Jacobs reimagines his most joyful icon, Daisy, through the kaleidoscopic lens of Japanese artist Takashi Murakami. The result is the Daisy Murakami Collection - four limited-edition Eau de Parfums that merge scent, color, and emotion into one surreal experience. Each creation captures a facet of fantasy: Blue, Pink, Green, and Yellow. Together they form a chromatic garden where art and fragrance coexist in radiant harmony. Each flacon transforms the classic Daisy silhouette into a collectible object of art. The Murakami collaboration turns perfume into visual poetry - petals become color, fragrance becomes emotion. With every bottle, a new world blooms. Read more → “Marc Jacobs Daisy Murakami Collection – A Surreal Garden of Color and Scent”
Xerjoff P.13 Parfum – The Art of Desire in the Sketchbook Collection

Xerjoff P.13 Parfum – The Art of Desire in the Sketchbook Collection

Within the Sketchbook collection, each Xerjoff creation captures an emotional state, translated into scent and design. P.13 Parfum explores desire not as a fleeting impulse, but as a complex and transformative energy. Its composition reveals sensual tension through contrasts - restraint and freedom, strength and vulnerability - embodied in both fragrance and form. Read more → “Xerjoff P.13 Parfum – The Art of Desire in the Sketchbook Collection”
Hermès Oud Esma Essence de Parfum – The Art of Scent Worn Close

Hermès Oud Esma Essence de Parfum – The Art of Scent Worn Close

In 2025, Hermès expands its Hermessence collection with a composition of rare gravity and sensuality - Oud Esma Essence de Parfum. Conceived by Christine Nagel, Creative Director of Hermès Perfumes, this creation is a study in reverence: a tribute to the profound, almost spiritual magnetism of oud. The perfume oil format, presented in a 25ml flacon, reflects intimacy, concentration, and restraint - the essence of Hermès craftsmanship distilled into pure scent. Read more → “Hermès Oud Esma Essence de Parfum – The Art of Scent Worn Close”
Lattafa Give Me Gourmand Collection – A Feast of Sweet Fragrances

Lattafa Give Me Gourmand Collection – A Feast of Sweet Fragrances

Lattafa has built its reputation on an unbroken rhythm of creativity. With more than 335 fragrances shaping its portfolio, the house has reached audiences across continents, consistently expanding its presence in the international perfume scene. What defines this path is not speed but precision: each release adds dimension to the brand’s evolving language of scent. The Give Me Gourmand Collection captures this philosophy with a lineup of six Eau de Parfums inspired by indulgence and comfort. Sweet accords are reimagined as wearable compositions, balancing playfulness with sophistication. Each fragrance within the series highlights a distinct gourmand facet, from whipped cream and chocolate fudge to caramel popcorn and sugar-dusted berries. Read more → “Lattafa Give Me Gourmand Collection – A Feast of Sweet Fragrances”
Squishmallows Fragrances – Plush Nostalgia Meets Perfume

Squishmallows Fragrances – Plush Nostalgia Meets Perfume

Squishmallows has built a universe where softness, play, and collectibility converge. Now, the beloved plush brand enters a new chapter: fragrance. Launching in October 2025 at Ulta Beauty, Squishmallows Fragrances translates the cuddly charm of its most iconic characters into an olfactory language designed for a new generation of scent lovers. Read more → “Squishmallows Fragrances – Plush Nostalgia Meets Perfume”
Dolce & Gabbana Re-Edition Collection: Sicily 2003 & Masculine 1999 Return

Dolce & Gabbana Re-Edition Collection: Sicily 2003 & Masculine 1999 Return

Dolce & Gabbana open a new chapter in their olfactory history with the launch of the Re-Edition Collection, a line dedicated to reviving fragrances that have shaped the Maison’s creative journey. The debut unites two pivotal creations - Sicily (2003) and Masculine (1999) - both reintroduced with the same artistry that once made them cultural and perfumery landmarks. Read more → “Dolce & Gabbana Re-Edition Collection: Sicily 2003 & Masculine 1999 Return”
Jean Paul Gaultier Collector Editions 2025 – Divine & Le Male Elixir

Jean Paul Gaultier Collector Editions 2025 – Divine & Le Male Elixir

Jean Paul Gaultier celebrates the festive season with two Collector Editions for 2025. Gaultier Divine and Le Male Elixir return in limited bottles adorned with golden tones and tartan fabrics, designed to capture the atmosphere of winter nights and end-of-year celebrations. Read more → “Jean Paul Gaultier Collector Editions 2025 – Divine & Le Male Elixir”
Versace Crystal Emerald – A Jewel of Olfactive Luxury

Versace Crystal Emerald – A Jewel of Olfactive Luxury

Versace introduces Crystal Emerald Eau de Parfum, the newest jewel in its celebrated Crystal collection. Known for fragrances that embody glamour and radiance, the line has included icons such as Bright Crystal, Yellow Diamond, and Dylan Purple, each capturing a different facet of femininity. Crystal Emerald arrives as a vibrant reinterpretation, reflecting the maison’s mastery of fragrance and design. The bottle, sculpted in emerald tones, mirrors the lush character of the composition within. Read more → “Versace Crystal Emerald – A Jewel of Olfactive Luxury”
Byredo Night Veils Bois Obscur – A Slow-Burning Revelation of the Night

Byredo Night Veils Bois Obscur – A Slow-Burning Revelation of the Night

Ten years after its debut, Byredo’s Night Veils collection enters a new chapter, reborn with renewed vision and craftsmanship. Conceived as a series of extrait de parfums, Night Veils offers fragrances at the highest concentration, created to capture intimacy, ritual, and the deeper dimensions of self. Within this rebirth comes Bois Obscur, a perfume dedicated to the raw, hidden powers that emerge only after nightfall. Read more → “Byredo Night Veils Bois Obscur – A Slow-Burning Revelation of the Night”
Guerlain La Petite Robe Noire Honey Rose – A Rose Woven with Nectar

Guerlain La Petite Robe Noire Honey Rose – A Rose Woven with Nectar

Guerlain presents La Petite Robe Noire Honey Rose Eau de Parfum, a limited edition that celebrates the harmony between rose and honey. The fragrance pays tribute to two emblems of the Maison: the rose, eternal muse of perfumery, and the bee, guardian of biodiversity and symbol of Guerlain since its origins. Read more → “Guerlain La Petite Robe Noire Honey Rose – A Rose Woven with Nectar”
Akro Crush – Infatuation Bottled in Rose and Sugar

Akro Crush – Infatuation Bottled in Rose and Sugar

The fragrance of a rose macaron is fragile and indulgent - a crisp shell that cracks open to reveal a melting heart, a delicacy that speaks both of sweetness and longing. This pastry, with its layers of texture and its fleeting charm, became the muse for Akro Crush Extrait de Parfum. Conceived by perfumer Olivier Cresp, the scent captures not the flavor of confection, but its spirit - that brief, intoxicating instant when indulgence consumes the senses. Read more → “Akro Crush – Infatuation Bottled in Rose and Sugar”
Vénus de Nina Ricci Eau de Parfum Intense – The Hypnotic Power of Light and Shadow

Vénus de Nina Ricci Eau de Parfum Intense – The Hypnotic Power of Light and Shadow

In 2025, the House of Nina Ricci unveiled Vénus Eau de Parfum Intense, a fragrance conceived as a new vision of the goddess of love. This edition continues the story begun in 2024 with the original Vénus Eau de Parfum, deepening the mythology at the heart of the line and unveiling a more intense chapter of the goddess’s journey. Read more → “Vénus de Nina Ricci Eau de Parfum Intense – The Hypnotic Power of Light and Shadow”
Christina Aguilera XTINA After Dark – The Sensual Magic of Night

Christina Aguilera XTINA After Dark – The Sensual Magic of Night

Launched in 2025, Christina Aguilera XTINA After Dark Eau de Parfum was created as a fragrance of intimacy and allure, designed to capture the essence of nightfall. Belonging to the floral gourmand family, the scent emphasizes personality and sensual presence, echoing Christina Aguilera’s enduring vision of empowerment through fragrance. Read more → “Christina Aguilera XTINA After Dark – The Sensual Magic of Night”
Bleu de Chanel L’Exclusif – A Deep, Sensual Interpretation of an Icon

Bleu de Chanel L’Exclusif – A Deep, Sensual Interpretation of an Icon

Bleu de Chanel L’Exclusif Extrait de Parfum brings a heightened level of depth and warmth to one of the most recognized masculine fragrances in contemporary perfumery. Created by Chanel’s in-house perfumer Olivier Polge, this composition moves beyond the fresh-aquatic territory often associated with “blue” fragrances, stepping into a richer, ambery-woody space. Read more → “Bleu de Chanel L’Exclusif – A Deep, Sensual Interpretation of an Icon”
Versace Dylan Blush Pink – Gentle Blossoms in a Cloud of Sugared Warmth

Versace Dylan Blush Pink – Gentle Blossoms in a Cloud of Sugared Warmth

Versace Dylan Blush Pink Pour Femme Eau de Parfum unfolds as a floral gourmand fragrance with a delicate interplay of luminous fruits, soft florals, and creamy sweetness. Its composition is centered on the gentle charm of marshmallow, layered with bright citrus, airy blooms, and a warm, musky base. Each note moves in harmony, creating a smooth and continuous scent profile that remains true from the first spray to the final drydown. Read more → “Versace Dylan Blush Pink – Gentle Blossoms in a Cloud of Sugared Warmth”
Guerlain Absolus Allegoria Florabloom Absolu: A Nocturnal Floral Tapestry

Guerlain Absolus Allegoria Florabloom Absolu: A Nocturnal Floral Tapestry

Guerlain’s Absolus Allegoria Florabloom Absolu unfolds as a deep, moonlit bouquet. Built around the magnetic allure of tuberose, the composition draws on the mystery of the Four O’Clock Flower to create an atmosphere both lush and enigmatic. Inspired by the rare phenomenon of desert superblooms that appear after dusk, the fragrance offers a multi-layered olfactory journey that captures nature’s most intimate moments. Read more → “Guerlain Absolus Allegoria Florabloom Absolu: A Nocturnal Floral Tapestry”
Balmain Cuir Élysées: Fruity Leather In Les Éternels de Balmain

Balmain Cuir Élysées: Fruity Leather In Les Éternels de Balmain

Balmain introduces Cuir Élysées, a creation that joins the Les Éternels de Balmain collection - a line dedicated to exploring identity, personal evolution, and the house’s enduring heritage. Each fragrance in the series channels the vision of founder Pierre Balmain while reflecting the creative energy of Olivier Rousteing, Balmain’s current Creative Director. In this composition, supple leather serves as the foundation, enriched with fruits, florals, and warm woods to create a multi-layered sensory portrait. Read more → “Balmain Cuir Élysées: Fruity Leather In Les Éternels de Balmain”
Miss Dior Essence: Confident Femininity Reimagined by Francis Kurkdjian

Miss Dior Essence: Confident Femininity Reimagined by Francis Kurkdjian

Miss Dior Essence emerges as a symbol of self-assured, liberated femininity. Conceived by Francis Kurkdjian, Dior’s Perfume Creative Director, this essence de parfum is composed with a deliberate intensity - its trail saturated with color, sensuality, and a spirit of fearless joy. Miss Dior Essence represents a new chapter in the storied Miss Dior collection, connecting the visionary past with a bold present. Read more → “Miss Dior Essence: Confident Femininity Reimagined by Francis Kurkdjian”
Narciso Rodriguez All of Me Floral – A New Chapter in Radiant Expression

Narciso Rodriguez All of Me Floral – A New Chapter in Radiant Expression

Narciso Rodriguez All of Me Floral Eau de Parfum introduces a new dimension to the All of Me line, building on the house’s vision of individuality and expressive beauty. Conceived as an intense floral amber composition, All of Me Floral is crafted for those who approach life with openness and a sense of personal growth. The scent is designed to accompany daily moments of blossoming, encouraging each wearer to embody their potential and celebrate renewal. Read more → “Narciso Rodriguez All of Me Floral – A New Chapter in Radiant Expression”
Lattafa Fire On Ice: A Modern Story of Scent and Vision

Lattafa Fire On Ice: A Modern Story of Scent and Vision

Lattafa Fire On Ice Eau de Parfum is a fragrance shaped by heritage and contemporary artistry. Created in the United Arab Emirates by a family-led house, Fire On Ice reflects Lattafa’s dedication to meticulous craft, cultural identity, and global perspective. The composition invites wearers to experience scent as a personal expression - an olfactory signature for every day or special moments. Read more → “Lattafa Fire On Ice: A Modern Story of Scent and Vision”

Explore Fragrance Worlds