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Maison Francis Kurkdjian Le Beau Parfum – A Signature of White Floral Presence

Maison Francis Kurkdjian reintroduces Le Beau Parfum, a composition that first appeared in 2015 as a tribute to the 150th anniversary of Parisian department store Printemps. Nearly a decade after its debut, this luminous floral fragrance returns, now framed within a more personal context – My Very Intimate Perfumes, a curated collection of four olfactory pieces that represent the emotional and creative core of the maison.

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This collection includes Reflets d’Ambre, Absolue Pour Le Soir, Absolue Pour Le Matin, and now Le Beau Parfum, each crafted not to follow a theme or season, but to reflect a state of intimacy and authorship. These are fragrances composed with clarity and emotion, chosen to express presence rather than spectacle.


The White Floral Architecture

At the heart of Le Beau Parfum lies a bouquet of four white flowers: jasmine, tuberose, ylang-ylang, and orange blossom. These ingredients serve as structural pillars. Each note is chosen for its tonal depth, its texture, and its ability to shape mood through scent. Their interaction builds a fragrance that exists in motion – steady, elegant, and tactile.

Jasmine, harvested in the earliest morning hours, opens the fragrance with an airy clarity. Its character is vivid, touched by warmth, and quietly edged with spice. The extraction process yields only a small quantity of essential oil, yet this fragment holds a full range of floral energy. Here, it introduces the composition with presence, allowing light to enter the frame.

Ylang-ylang follows – soft, powdery, and radiant. Native to the tropical forests of Southeast Asia, this flower undergoes a lengthy distillation, though only the first portion is used in perfumery. Its scent is fluid, with nuances that recall ripe fruit, sunlit warmth, and floral softness. In this arrangement, ylang-ylang provides dimension, balancing both high and grounded tones.

Tuberose, known for its strength and longevity, forms the base of the floral structure. This flower carries a dense and complex signature – green, spicy, woody, and faintly medicinal. In Le Beau Parfum, it is shaped to move with restraint. Its inclusion brings longevity and depth, anchoring the lighter floral elements in a continuous flow.

Orange blossom closes the quartet. The flower yields two distinct materials – absolute and neroli oil. Kurkdjian selects the absolute for its ability to deliver solar warmth and slight animalic shadow. The scent reveals a honeyed dryness that adds subtle tension to the floral profile.

maison francis kurkdjian le beau parfum the white floral architecture


Movement and Mood

The composition unfolds with precision. Each transition occurs without abruptness, each layer supports the next. The opening is luminous, not bright; the heart is full, not heavy. The base is steady, constructed to remain close to the skin. There is no drama in the transitions – only flow.

Kurkdjian’s design refrains from flourish. Instead, he relies on the integrity of materials and the internal logic of the arrangement. Each note is placed to sustain balance and to express a continuous tone. The result is a fragrance that holds form without imposing.


Bottle and Aesthetic Direction

The flacon that houses Le Beau Parfum retains the maison’s signature architectural shape – a sharply faceted cube of heavy glass. Minimal adjustments mark this new edition: the label is now embossed in gold. The design reflects restraint, allowing the fragrance to lead the impression.

This packaging, like the scent it contains, is structured to echo permanence and presence – without decoration or artifice.


Francis Kurkdjian on Le Beau Parfum

Francis Kurkdjian describes this fragrance as “the impertinent chic of Parisian women.” That statement captures its tone: poised, grounded, and assured. The scent invites attention, though it never requests it. It lives in its own rhythm, shaped by white florals that speak clearly and without need for amplification.


Availability

Le Beau Parfum is now part of the My Very Intimate Perfumes collection, available through Maison Francis Kurkdjian boutiques, selected retailers, and the brand’s official online platform. The fragrance is offered in limited quantities, underscoring its role as a personal and emotional statement from the perfumer.

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