Jean Paul Gaultier La Favorite - The Room Changes When She Arrives
Jean Paul Gaultier introduces La Favorite Eau de Parfum in 2026 with a woman, a city, and a line that defines the campaign: "OWN THE LIGHT!" Paris becomes her territory. The Eiffel Tower marks the skyline. A long black Gaultier evening dress gives her visual form. The fragrance translates this character through Queen of the Night, benzoin, and tonka bean.